Web Development + Data

We create CRM-smart, data-driven websites, designed from the ground up to drive (and track) conversions from your digital supporters.

Today, web development is about more than compelling design and glossy features -- It's about using your digital presences to drive your organizational goals.  

From collecting sensitive donor information, to serving up custom content by segments, to interactive maps driven by tens of thousands of user generated content records, to do their job your organization’s web team is charged with safeguarding, storing, collecting and using your organization’s data.

We give you a lightweight package to collect donations (or activations, or emails, volunteers) simple enough you can manage yourselves, but robust enough that your online transactions are completely PCI compliant.

Many of our clients maintain multiple websites, enriched with data from resource libraries, grant databases, Donor Management CRM systems, and many other kinds of data sources.  By integrating external data, our clients are left with websites that are highly personalized to their target audience, keeping their supporters engaged and well informed.

 

 

And, that’s what we do:

CMS Selection
We help you selected the right content management system to meet your organization’s needs, and tailor that platform to maximize the return on your organization’s investment.
Two-Way Integration
We provide two-way integration between the site and your various databases, from your donor databases to specialized platforms for volunteers, alumni, advocacy and patients.
Data-Driven Features
We create data-driven features, such as user generated map elements or public dashboards showcasing your organizations efficacy.
Integrated Databases
We give you a lightweight package to collect donations (or activations, or emails, volunteers) simple enough you can manage yourselves, but robust enough that your online transactions are completely PCI compliant.
Community Engagement
We build community engagement functionality, from simple user profile display, management and permissions, to complex collaboration tools and extranets.
Resource Libraries
We help your users find the resources they are looking for, by wrestling your cache of online documents (and their complicated taxonomy) into a simple, intuitive resource library.
Drupal Development
For complex web projects that help nonprofits engage membership, share resources, and raise money, Freeflow commonly uses Drupal -- an amazingly powerful and flexible technology -- but are just as comfortable using integrated platform solutions, such as Salesforce, Avectra, Blackbaud Sphere or Convio.
Wordpress Development
The WordPress platform is an open source CMS that is extremely user friendly. It's also quite extensible and allows our developers to customize and alter the platform to fit your organizational needs, in a cost effective manner. Freeflow strategists and developers have many years of Wordpress site implementation experience and know how.
Contact us to find out if your organization can benefit from being data-driven, or to enquire about upgrading your current website so it better engages and empowers your supporters.

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